Thursday 17 January 2008

Promotional Folders

If you are arranging a conference or a training session, especially if you are being brought in by another company to run the session, then providing Promotional Folders can be a good way of impressing those attending. With a little careful planning, the delegates can be taking the folders away with them and when it's their turn to recommend who to run the next session - your logo could be right in front of them.

With a session of 100 delegates, then some long lasting promotional folders will be valued, taken away and kept. With so many delegates there's a good chance that more than a couple could be recommending you in the future. So make sure you choose well. And if you are really cheeky with it, then you can also raise the cost per delegate slightly to cover the cost of the printed folders, maybe even mentioning them in paper work to show them as an extra you are offering.

There are a good range of promotional folders available and we'll look at some in the coming days. The price of the folder can also include a pen and paper, so it's just a matter of handing them out and the delgates are ready to roll and take notes. They start at £3.85 each and reach around £30 at time - maybe the top end is not the sort of folder you would buy for a conference of 1000 delegates, unless you really want to impress and you aren't paying!

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