Promoting For Bridal Suppliers

If you work serving in a distinct market, such as bridal supplies, then it’s likely that there are a group of local retailers that could work together to promote each other.

One idea that I've knocked about with, but not yet put into action, is to get 9 or 12 bridal suppliers together for 1 promotional item. These would all be offering different services, e.g. Wedding Dresses, Ladies' Wear, Gents' Wear, cake suppliers, photographers, wedding cars, florist, beauty, reception venue, stationary etc.

Find a group of 12 different suppliers, including yourself, get a logo and contact details off each of them and put together a promotional item. For example, a Promotional Mouse Mat, or a Promotional Puzzle Tray, or a Promotional Pen And Paper Set.

Have 100 of these printed for each of you in the group – with each on having all of the logos on it. If there are 12 of you working together, (that's only about £55 - £88 each for the range listed above), yet your items along with your contact details will be distributed to 1200 potential customers.

If all of you are passing the items to every potential new customer that visits your shop of you meet at bridal fairs, then you are going to get a very good coverage in the local area. And with these sorts of items people aren't going to continue to take them once they already have one, so you can be fairly certain that your name will be spread far and wide, for under £90!

Promotional Games

If you are looking for something different, take a look at the range of Promotional Games on offer.

Some of these are very cheap - under 50p per unit, even on small orders. For example there's the Glossy Yo Yo at 49p each for orders of 500, reducing to 43p each as order sizes increase.

Remember the old number squares puzzles where you move the numbers 1 to 8 around a grid to get them back in order? Well now you can have your logo printed onto one of those toys and customers can concentrate on your logo as they rearrange the pieces. What a great way of getting people studying your logo!

Or how about a frisbee, whistle or rattle? Again, these toys are all very cheap and suitable for mass distribution.

For even more toy ideas, see our Printed Toys page.