Anyone can benefit from a bit of careful thinking and a few imagineative promotional ideas. Take for example those involved in the House Cleaning trade.
Especially if some or all of your customers don't come to you on a regular basis, then you need to ensure that you are on their mind when they might need your services. So go for something imaginative - think of something that might amuse your customers, or immediately they see it bring you to their mind.
One popular keyring is the Promotional House Keyring. Let the shape of the keyring remind me that you care for their house. They could associate the shape and feel of the quality keyring with your services maintaining their home. It's a quality item - let them associate that with a quality service!
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