Selecting Your Printing

You've got a few ideas about what sort of promotional gifts you are going to use, but what are you going to print on them?

Your logo is the obvious answer, or a corporate message. But is that best?

It depends how you are distributing the gift items and what message you want to get across.

One customer of mine wants to buy 1000 promotional items that he will leave on tables at dinners he arranges using sporting celebrity speakers. He knows that a pen with his logo on is not an encouragement enough for the attendees to pick up his gift - most would be ignored.

Instead, I've suggested that he buys Promotional Mouse Mats or Promotional Puzzle Trays. Neither is that expensive - from 54p each for the Puzzle Trays. And what I've suggested he does is to print onto whichever he chooses to use a picture of the speaker and a signature and just leave a small space for his logo / website address.

This means that the puzzle becomes a souvenir of the evening, instead of a promotional piece, and it has far more value to the people attending. Even if it's only to take home for the kids when he's feeling guilty about going home worse for drink!